We hear the terms “lean product development” and “hardware revolution” thrown around as descriptors for the future of hardware, but what do those ambitious labels really mean?

We asked four hardware startups, in the midst of it all, to define exactly what “lean” means to them and how it influences the way they develop hardware products.

In this panel discussion, Alex Selig the CEO of SoundFocus, Chris McKleroy the VP of Product at Boombotix, Massimo Andreasi Bassi the CTO of Luna, and Alex Neskin the CTO of Petcube share their insights and experience around the lean development methods and philosophies behind four unique and successful hardware products.