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Joanne Moretti | Chief Revenue Officer

Fictiv’s Chief Revenue Officer, Joanne leads revenue generation initiatives and go-to-market strategy to capture new business and global partnerships. With 35 years of experience in the banking, high-tech, and manufacturing industries, she most recently sat on the board of Fictiv prior to joining the company. Joanne also served as Chief Marketing Officer at Jabil, a Fortune 150 manufacturing company, and in sales and marketing roles at HP, Dell, and CA.

All articles from the author

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Tariff Notes:  Strategies for Tariff-Proofing your Supply Chain

In light of the big shift we will see on January 20th, 2025, with the 47th President re-taking the helm and a slew of Executive Orders forthcoming, I decided to sit down and talk to our Logistics Chief here at Fictiv, Mr. Vinny Licata.  I wanted to understand how we might help our customers navigate […]

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Avoiding the Five Common Pitfalls of New Product Development and Introduction

Before coming to Fictiv, I supported the Product Marketing function at a software company for several years. Some years after that I found myself managing the hardware product development arm of Jabil, in addition to my day job as CMO of Jabil.   Whether it’s hardware or software, launching a new product is one of the […]

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The 2024 Port Strike

BREAKING NEWS: As hurricanes and elections dominate headlines, another formidable challenge looms: the 2024 Port Strike, set to impact the East Coast and Gulf of Mexico this Tuesday. Reuters reports the International Longshoremen’s Association has confirmed the strike, disrupting port service from Maine to Texas, but disrupting businesses nationwide. #Supplychain executives and #CEOs reliant on […]

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How Do We Ensure AI Won’t Hurt the Planet?

As a GTM executive I watch and research trends very closely, it helps me a) get out of the day to day operations a bit and looking at things more strategically but also b) it helps me prepare for and make resourcing decisions. So naturally you can imagine my curiosity about AI and its deep […]

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Humanoid Robots: A Faster-Growing Opportunity Than Autonomous Vehicles?

According to Adam Jonas, a top analyst at Morgan Stanley, the opportunity for humanoid robots is even bigger and faster in terms of adoption than autonomous cars, he outlines in a new 10-page note on $TSLA. He also expects a greater amount of capital to be invested in the humanoid market. Tesla is considered to […]

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The NPE Plastics Show and the Revival of American Manufacturing

Last week Fictiv participated in the largest plastics show in North America. Hosting 55,000 attendees it covered everything from materials, machines, Injection Molding suppliers, 3D Printing players, you name it.  Definitely present in big numbers were global supply chain managers looking for the right mix of suppliers especially with new tariffs recently introduced on the […]

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5 Strategies to Balance Your Business Focus While Maintaining Your Technical Expertise

As a Chief Revenue Officer, it’s sometimes challenging to balance your business focus and maintain the right level of technical expertise relative to your offering or industry. Here are some strategies to achieve this balance: 1. Stay Current On Industry Trends Continuously educate yourself on the latest technological advancements affecting or disrupting the industries you […]